Why is Harley-Davidson dropping diversity initiatives after the right-wing anti-DEI campaign?

They need new customers or they’re done. Their existing customer base is aging out and, well, dying. Millennials don’t like their motorcycles, but Harley has long been a company that flat-out refuses to change their products to match what people want; they’ve long believed they should make whatever they want to make and people should just buy that.

This…is not a healthy company with a bright future ahead.

Conservative old men who haven’t seen a movie since Dennis Hopper stopped being a leading Hollywood draw.

What are the different celebrity lists (A-list, B-list, C-list, D-list)? How does one become a part of these lists and move up or down in status?

The demographics for Harley-Davidson are just as grim as their sales figures: the average Harley customer is over 50, and the average age of a registered Harley motorcycle is about 10 years.

Next year, things will turn around. Next year for sure. We just have to hang on until then. Next year.

What happens if they try to attract new customers?

Having read so much about Archie and Lilibet not actually existing, does anyone have any proof that they not only exist but that Meghan gave birth to them?

Harley-Davidson is facing some rather unfortunate demographic realities. If you look at their sales since the 1990s, they’re looking pretty grim:

What happens if they build new bikes?

They’re terrified to abandon these guys because they know these guys buy their bikes, at least until they go broke buying Trump shoes and NFTs. Millennials think Harley Davidson is a joke, mainly because Harley Davidson is a joke. Gen Z is like “Harley who? You mean the Joker’s girlfriend? Margot Robbie? Yeah, she’s hot.”

My boyfriend wants to break up over too many petty arguments. To me, they are molehills because I truly love him & don't really think twice about them. If he loved me would he work through it?

All their existing customers shake their canes and whine about them “selling out.”

Whenever they try to get new customers, they risk pissing off the dudes who were born to ride Donald Trump, or at least fellate him.

Big noisy eyewateringly expensive machines that make senior citizens feel like it’s still 1962.

Why do some women alter their faces by so-called cosmetic surgeries (on their eyes, cheeks, lips, chin, jaw) that making them look like Donald Duck or puffy aliens, while for most men these unnatural facial changes are ridiculous or even disgusting?

What is their lifestyle?

What is their product?

So what do you do if your existing customer base of geezers and sycophants hates the idea of you selling to a new demographic? If you’re Harley, you keep selling to the old demographic and hope for a miracle.

What steps have you taken to stop being a targeted individual by gang stalkers? What has worked, what would you have done differently?

They sell obnoxiously, stupendously overpriced bikes to old white men who wear Donald Trump jackets.

But Harley is trapped. They’re a lifestyle brand, not a motorcycle company. When you look at them as a lifestyle brand rather than a motorcycle company, a lot of things start to make sense.

Typical Harley-Davidson customer

Is Melania still angry that she failed as a model? Why is she so cold and hostile? Why did she blame everyone for her actions in her trite book?

If Toyota were facing demographics that grim, they’d, you know, change their lineup and try to appeal to new customers.

Harley geezers love spreading contempt for smaller, lighter Japanese “rice burners,” after they’ve taken their Geritol and used their walkers to hobble to the front porch for another rousing afternoon of “hey you kids get off my lawn.”

The Geezer Brigade starts flinging their walkers about and posting angry diatribes on AOL.

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